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Help Improve Athletic Performance With Watercress

Help Improve Athletic Performance With Watercress

Nature's Most Nutrient-Dense Food

The optimal diet for an athlete includes watercress, says B&W Quality Growers. This healthy, flavorful, leafy green is loaded with essential nutrients and can protect athletes from damage caused by vigorous exercise.

Watercress is the most nutrient-dense food on the planet and is the only food to get a perfect score from ANDI and the CDC index rankings. Watercress contains antioxidants and amino acids. Antioxidants are the body's defense against damage caused by free radicals. Amino acids are the essential elements of protein, assisting in digestion, tissue growth, and hormone and neurotransmitter production, creating an energy source, promoting healthy skin, hair, and nails, bolstering our immune system, and helping to maintain regular digestion. These incredible benefits make amino acids an essential part of an athletic routine.

Free radicals are decidedly unstable compounds that the body naturally produces during rest, exercise, predominantly strenuous activity, and when the body converts food into energy. Individuals can also be exposed to free radicals through sunlight, x-rays, car exhaust, cigarette smoke, air pollution, and industrial chemicals. Free radicals are necessary for life and muscle functioning and are thought to promote adaptations to exercise.

However, an imbalance between free radicals and antioxidants can cause oxidative stress, contributing to cell damage. Oxidative stress delays muscle recovery, contributes to muscle damage, and is linked to numerous diseases. Eating an antioxidant-rich leafy green diet packed with watercress can promote recovery from exercise, decrease the likelihood of muscle damage, and lower the risk of several chronic diseases.

Watercress may be remarkably beneficial as it's packed with abundant nutrients. Studies have shown that athletes who consume watercress two hours before exhaustive exercise develop lower levels of DNA damage and lipid peroxidation, which can lead to cell damage, compared to those who did not eat watercress before a workout. Researchers also found that eating a serving of watercress daily for two months decreased DNA damage and lipid peroxidation. This means athletes benefit from strenuous exercise with less potential for tissue damage.

Get juiced up on that leafy green goodness daily by adding watercress to salads, smoothies, sandwiches, wraps, omelets, pizza, and more.

For more on the most nutrient-dense food, visit B&W Quality Growers.

B&W Quality Growers has been farming responsibly since 1870. We're among the largest growers of distinctive leafy greens, including watercress, arugula, spinach, and ong choy. We sustainably grow, pack, and ship the highest quality distinctive leafy greens, providing well-being for our consumers and value for our customers. We've done this with zero product recalls and aim to provide a healthier, more flavorful world using premium leaves in everyday recipes. Follow B&W on our social media pages: Instagram, Facebook, Twitter, YouTube, Pinterest, and LinkedIn.

Contact Information:
Ruth Bozeman
Director of Marketing
[email protected]


Original Source: Help Improve Athletic Performance With Watercress
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Fort Brewery and Hell’s Half Acre Stadium Goods Join Forces to Launch Hell’s Half Lager, a Collaboration Benefiting the Flying T Club

Fort Brewery and Hell’s Half Acre Stadium Goods Join Forces to Launch Hell’s Half...

Hell's Half Lager is the first of its kind in Texas, and one of five craft beers in the nation, that supports its local university's booster club. It is sure to be a huge hit, especially heading into the next college football season.

Fort Brewery and Hell’s Half Acre Stadium Goods Join Forces to Launch Hell’s Half Lager, a Collaboration Benefiting the Flying T Club
Hells Half Lager

Hells Half Lager Can brewed by Fort Brewery

Fort Brewery, a locally-owned brewery, and Hell's Half Acre Stadium Goods, a licensed apparel company, are excited to announce their partnership and the release of a new beer collaboration called Hell's Half Lager. This special brew has been crafted with a purpose, as a portion of all sales will go towards supporting the Flying T Club and its student-athlete ambassadors. 

Hell's Half Lager's name is a nod to the Wild West history of Fort Worth and Hell's Half Acre. This name resonates with all three partners as they trailblaze their industry, focusing on supporting the community and creating a best-in-class experience for their customers and ambassadors.   

The Flying T Club is an organization dedicated to fostering the growth and development of student-athletes in our community. They provide opportunities for young individuals to excel in their chosen sports while emphasizing the importance of education and character development. By offering comprehensive support, including scholarships, training facilities, and mentorship programs, the Flying T Club enables student-athletes to achieve their full potential both on and off the field. 

Hell's Half Lager represents a perfect blend of Fort Brewery's expert craftsmanship and Hell's Half Acre Stadium Goods' passion for Fort Worth sports. This crisp and refreshing lager has been meticulously brewed using the finest ingredients to deliver a flavor profile that appeals to beer enthusiasts and sports fans alike. With its smooth finish and balanced taste, Hell's Half Lager is set to become a favorite among beer lovers. Fort Brewery describes the Lager as an easy-drinking stadium beer perfect for the hottest of gamedays.    

Jack Feltgen, Project Lead at Fort Brewery & a former cheerleader at TCU, describes Hell's Half Lager as the project he has been vying for since graduation: "To build a beverage brand that allows fans to have an accessible means to support their team is very exciting to me. As someone whose role in athletics was to unite fans and build enthusiasm during gameday, I believe HHL perfectly encapsulates my former role on campus, and as an alumnus, give back to those same opportunities I had as a student-athlete on campus."  

As part of the collaboration, Fort Brewery and Hell's Half Acre Stadium Goods will host a series of events and promotional activities to raise awareness about the Flying T Club and the Hell's Half Lager. These events will provide opportunities for individuals to learn more about the Flying T Club's initiatives, interact with student-athletes, and enjoy the fantastic flavors of Hell's Half Lager. 

"We are proud to partner with Fort Brewery in supporting the Flying T Club," stated Steven Stults, Founder of Hell's Half Acre Stadium Goods. "The collaboration represents our shared commitment to empowering student-athletes and providing them with the resources they need to succeed. Hell's Half Lager is not just a beer; it is a symbol of community support." 

Hell's Half Lager will be available for purchase at Fort Brewery, as well as select retailers, bars, and restaurants starting August 3rd. Beer enthusiasts and supporters of the Flying T Club are encouraged to look out for Hell's Half Lager and join the movement to make a difference in the lives of student-athletes. 

Contact Information:
Jack Feltgen
Project Lead
[email protected]
219-309-6273

Aaron Hoernke
Marketing Director
[email protected]
9202031892


Original Source: Fort Brewery and Hell's Half Acre Stadium Goods Join Forces to Launch Hell's Half Lager, a Collaboration Benefiting the Flying T Club
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The Black Dog and Boston Bruins Defenseman Charlie McAvoy to Launch a Cobranded Apparel Line

The Black Dog and Boston Bruins Defenseman Charlie McAvoy to Launch a Cobranded Apparel...

The Black Dog, the iconic Martha's Vineyard lifestyle brand, has recently announced that it has partnered with Charlie McAvoy, star defenseman for the Boston Bruins, to launch a cobranded product line that will feature athleisure wear, accessories, and dog products. United by a love of dogs and of living a laid-back coastal lifestyle, the collaboration will debut in stores and online later this summer, followed by a more robust collection this fall.

The Black Dog and Boston Bruins Defenseman Charlie McAvoy to Launch a Cobranded Apparel Line
Charle McAvoy and Otto

Charlie McAvoy and his French Bulldog, Otto, on a recent photoshoot in Martha's Vineyard.

The Black Dog, the iconic Martha's Vineyard lifestyle brand, has recently announced it has partnered with Charlie McAvoy, star defenseman for the Boston Bruins, to launch a cobranded product line that will feature athleisure wear, accessories, and dog products. United by a love of dogs and of living a laid-back coastal lifestyle, the collaboration will debut in stores and online later this summer, followed by a more robust collection this fall.

"Charlie's love for his French Bulldog, Otto, along with his passion for surfing and the beach, made the partnership a natural choice for us," says CEO Dan Pucillo. "While we've had a longstanding sponsorship with the Bruins, this is our first athlete collaboration, and we are excited to partner with a player so entrenched in the future success of the team."

"Growing up on the south shore of Long Island, spending time on the beach with my family and our pups was a huge part of my childhood," says Charlie. "This coastal community vibe is what The Black Dog is all about, making it a perfect match. I am so excited for this collaboration and to become a part of something that embodies what has always been a part of me."

More information in the coming weeks at www.theblackdog.com or @theblackdogmv. 

About The Black Dog Tavern Company

In the winter of 1971, Sailing Captain Robert Douglas opened The Black Dog Tavern on Martha's Vineyard. Naming the restaurant after his rescue pup, "Black Dog," her silhouette soon began to appear on t-shirts, sweatshirts, & mugs. Years later, the Black Dog logo is recognized all over the world. Today, with 27 retail locations spanning the coast from Maine to Florida, and five food service locations, the Black Dog collection has grown to include nautically inspired apparel, accessories, dog gear and gifts for the home. Find a location near you or shop online at www.theblackdog.com.

About Charlie McAvoy

Born and raised in Long Beach, New York, McAvoy started skating at the age of 3 at Long Beach Arena, where his father, Charlie Sr., helped install a studio rink as a plumbing and heating contractor. He attended Long Beach High School for one year before moving to Ann Arbor, Michigan, to join USA Hockey's National Team Development Program. McAvoy played two seasons with the NTDP and helped the United States win the gold medal at the 2015 IIHF Under-18 World Championship before heading back east to play at Boston University as a 17-year-old freshman. Following his freshman season, during which he led the team's defensemen with 25 points (three goals, 22 assists) in 37 games, McAvoy was selected by the Boston Bruins with the No. 14 pick in the 2016 NHL Draft. When he's off the ice, Charlie enjoys surfing and spending time with his family, fiancé and Frenchie, Otto. Charlie is represented by Alexander Aigen at [email protected].

Contact Information:
Jessica Fiedler
Marketing Manager
[email protected]
6172852549


Original Source: The Black Dog and Boston Bruins Defenseman Charlie McAvoy to Launch a Cobranded Apparel Line
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Limited New Loaded Chinchiller Longboards Land at Twelve Board Store

Limited New Loaded Chinchiller Longboards Land at Twelve Board Store

Loaded Boards, a revered brand in the longboarding world, has released its highly anticipated Loaded Chinchiller longboards. Here's everything to know.

Leading electric skateboards, longboards, skateboard and accessories retailer Twelve Board Store is thrilled to introduce the new Loaded Chinchiller longboards to Australia. 

According to Twelve Board Store, the Chinchiller offers a compact and comfortable design, catering to riders seeking a carving and pumping board that delivers maximum fun. With its mild rocker and concave, subtle flex and easy handling, the Chinchiller ensures accessibility and intuitive maneuverability. The symmetrical shape and mellow kicks add versatility, allowing riders to incorporate freestyle and freeride elements into their daily ride.

Known for their exceptional craftsmanship, innovative designs and commitment to performance, Loaded Boards has established itself as a pioneer in the industry since its founding in 2000 by Don Tashman. The release of their first signature board, the Loaded Vanguard in 2003, catapulted them to significant acclaim. Twelve Board Store explains the groundbreaking design, featuring flexible bamboo construction, pushed the boundaries of longboard innovation and garnered a loyal following among riders of all skill levels.

Boasting a bamboo and fiberglass composite construction, the new Chinciller Board provides a lightweight and durable deck with optimal flex. Twelve Board Store says this carefully crafted combination guarantees a smooth and comfortable ride, while maintaining stability and responsiveness. The thoughtfully designed shape of the board optimizes balance and control, making it perfect for cruising, carving and executing tricks.

The Chinchiller Board offers multiple wheelbase options, allowing riders to fine-tune their setup according to their preferred riding style. Equipped with quality Paris Trucks, known for their precision and reliability, Twelve Board Store says it delivers a responsive turning radius and excellent maneuverability, enhancing the overall riding experience.

Loaded Boards has always been committed to creating visually stunning designs and the Chinchiller Board is no exception. With captivating artwork and vibrant colors, the skateboard decks stand out both on and off the road, making a bold statement wherever it goes.

As Loaded Boards continues to push the boundaries of longboarding, setting new standards for innovation and performance, Twelve Board Store anticipates these limited edition boards will soon be sold out. 

To shop the collection, visit https://twelveboardstore.com.au/.

About Twelve Board Store

Twelve Board Store is a leading retailer of snowboards, skateboards and longboards in Melbourne, Australia. With a commitment to providing premium products and exceptional customer service, Twelve Board Store caters to board sport enthusiasts of all levels. 

Contact Information:
Twelve Board Store
Marketing Manager
[email protected]
03 9421 2293


Original Source: Limited New Loaded Chinchiller Longboards Land at Twelve Board Store