Jollibee Unlocks Unique Flavor Cravings with the Return of Ube Pie and the Debut of Two New Chicken Sandwiches

For a limited time, Jollibee is offering the delicious flavor of Ube in its iconic dessert form—along with two new crispy and juicy Chicken Sandwiches—that are sure to leave you wanting more.

WEST COVINA, Calif., April 9, 2024 /PRNewswire/ — Global restaurant brand, Jollibee, world-famous for its delectable Chickenjoy fried chicken, is also beloved for its crispy and juicy Chicken Sandwiches and irresistible pies. On a mission to spread the “joy of eating” across North America, Jollibee is bringing back the unmistakable color and flavor of its Ube Pie dessert and introducing two new mouth-watering Chicken Sandwich options—the Bacon and Cheese Chicken Sandwich and Aloha Chicken Sandwich. Fans of Jollibee’s iconic menu items—both savory and sweet—as well as first-timers seeking new and dynamic flavor profiles will not want to miss these exclusive menu items that will be available at all Jollibee locations across the U.S. for a limited time only.

Jollibee’s new Bacon and Cheese Chicken Sandwich ($7.99 USD) starts with the brand’s signature hand-breaded chicken breast fillet, savory umami mayo and buttery brioche bun. Adding crispy bacon and melted cheese makes this sandwich more deliciously indulgent. For those craving something more adventurous, the new Aloha Chicken Sandwich ($7.99 USD) takes the classic version and adds a unique Jollibee twist – its zesty Aloha dressing. With the addition of a grilled pineapple ring, crispy bacon and whole leaf lettuce the one-of-a-kind Aloha Chicken Sandwich offers a welcoming combination of ingredients, textures, and flavors to create a sweet-savory masterpiece.

Looking to pair Jollibee’s new Chicken Sandwiches with the perfect dessert? Made with 100% real Ube, Jollibee’s Ube Pie ($2.99 USD) is back and sure to be a hit with those looking to treat themselves to something they won’t find anywhere else. Popular in Southeast Asia and known for its vibrant purple hue, Ube is smooth with an enticingly sweet, yet mild flavor. Jollibee’s buttery and flakey pie crust is the perfect envelope for this decadent filling, making this traditional hand pie a must-try item that can be enjoyed on its own, or paired with any Jollibee meal.

“We’re beyond excited to offer these new, innovative flavor combinations that build on the Jollibee taste portfolio that fans have come to know and love,” said Maribeth Dela Cruz, Business Group Head, Honeybee Foods Corporation dba Jollibee. “Our recently developed Chicken Sandwiches are the perfect meal for people looking to experience something deliciously new, and the return of our delectable Ube Pie offers the ideal way to end a satisfying meal. We can’t wait for everyone to get their hands on these flavor-packed items before they’re gone!”

The Bacon and Cheese Chicken Sandwich, Aloha Chicken Sandwich and Ube Pie dessert are available now at all U.S. Jollibee locations, while supplies last. These new menu items are just some of what Jollibee has in store as the joyful restaurant sensation continues to take North America by storm.

Be sure to follow along at @jollibeeus on Facebook, @jollibeeus on Instagram, and @jollibeeusa on TikTok to get updates on new items, upcoming store openings, and other exciting announcements and events happening soon.

About Jollibee Group 

Jollibee Foods Corporation (JFC, also known as Jollibee Group) is one of the fastest-growing restaurant companies in the world. Its mission is to serve great-tasting food and bring the joy of eating to everyone through its 18 brands with over 6,900 stores across 33 countries.

The Jollibee Group has eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger); four franchised brands (Burger King, Panda Express, and Yoshinoya in the Philippines, and Tim Ho Wan in certain territories in China); 80% ownership of The Coffee Bean and Tea Leaf; 60% ownership in the SuperFoods Group that owns Highlands Coffee; and 51% ownership of Milksha, a popular Taiwanese bubble tea brand. JFC also has a business venture with award-winning Chef Rick Bayless for Tortazo, a Mexican fast-casual restaurant business in the United States.

The Jollibee Group, through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL) owns 92% participating interest in Titan Dining LP, a private equity fund that owns the Tim Ho Wan brand. The Jollibee Group has a joint venture with the THW Group to open and operate THW restaurants in Mainland China. The Company also established a joint venture company that will own and operate Tiong Bahru Bakery and Common Man Coffee Roasters in the Philippines. Recently, the Jollibee Group signed agreements to own 10% ownership in Botrista, a leader in the beverage technology space.  The Company also owns a 90% participating interest in Titan Dining Partners II Ltd to further grow Asia Pacific food service brands and/or bring strong global food service brands to Asia Pacific.

The Jollibee Group has launched its global sustainability agenda dubbed Joy for Tomorrow, which aims to strengthen the Company’s commitment to sustainable business practices. The agenda centers on the key pillars of Food, People, and Planet, and consists of 10 focus areas namely: food safety, food quality, nutrition & transparency, employee welfare, farmers livelihood, community support, good governance, packaging & recycling, waste reduction, and energy & water efficiency. Each focus area sets goals and initiatives that contribute and align with the United Nations Sustainable Development Goals (UN SDGs).

The Jollibee Group was named the Philippines’ Most Admired Company by the Asian Wall Street Journal for ten years. It was also honored as one of Asia’s Fab 50 Companies and among the World’s Best Employers and World’s Top Female-Friendly Companies by Forbes. The Company is also a three-time recipient of Gallup’s Exceptional Workplace Award and was recently cited in TIME’s List of the World’s Best Companies. 

To learn more about Jollibee Group, visit www.jollibeegroup.com.

SOURCE Jollibee Foods Corporation



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